Fashion merchandisers combine the art of fashion with the business of fashion.

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Degree programs in the field cover fashion history, the fashion seasons, and the structure and performance of fabrics. They examine consumer behavior and target markets and look at the processes involved in forecasting trends and product lifecycles, negotiating with manufacturers, determining sales projections, making purchasing decisions, and pricing inventory.

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They are also about building brands and marketing and creating visual presentations for both brick-and-mortar and online stores. In short, students of fashion merchandising learn to appreciate budgets and spreadsheets as much as design and style.

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专业销售和营销运营是一个由以下公共学位组成的学位类别:

  • 时尚销售

    满意:

    N/A。

    AVG毕业薪水:

    N/A。

    时尚销售

    时尚商人将时尚艺术与时尚业相结合。

    该领域的学位课程涵盖了时尚历史,时尚季节以及面料的结构和性能。他们检查消费者的行为和目标市场,并研究预测趋势和产品生命周期,与制造商进行谈判,确定销售预测,做出购买决策以及定价清单的过程。

    他们还涉及建立品牌和营销,并为实体和在线商店创建视觉演示文稿。简而言之,时尚商品的学生学会学会欣赏预算和电子表格以及设计和风格。

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